Smagala Strzelczyk

Visual Identity Design and Web Development for a Law Firm Based in Wrocław
Client
Smagała Strzelczyk
Year
2022
Category
Corporate Identity & Web Development
Research
We explored the legal services market and identified visual and communication patterns among premium law firms. The metaphor of a “parrot” (a slang term for lawyer in Polish) became a central creative insight.
Design
We created a minimalist visual identity with a Bauhaus-inspired parrot symbol, using a monochrome color palette and modern typography to convey professionalism and clarity.
Development
The website was built to reflect the brand’s premium character — clean layout, responsive design, intuitive navigation, and SEO-ready structure with a contact form for lead generation.
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