Bajola

Visual identity and website for Bajola — an external marketing team that works like it’s in-house.
Client
Bajola
Year
2024
Category
Corporate Identity & Web Development
Research
Bajola was born from the need to connect strategy, creativity and execution in one agile, external team. During the research phase we explored what small and mid-sized brands need most — clarity, flexibility, and bold visibility — and translated that into a design direction full of energy and confidence.
Design
We created a visual identity rooted in contrast and memorability. The wavy orange lines reflect dynamism and flow, while the bold eye symbol represents intuition, insight and constant observation. The brand uses a vibrant palette and playful layout system, anchored by elegant typography to maintain balance between expressiveness and professionalism.
Development
From digital to print, the Bajola identity system was designed to scale — business cards, pitch decks, social content, packaging, merchandise and a highly visual website built in Webflow. Each element brings the same clear message: we’re the marketing team that feels internal, even when we’re external. The result is a flexible and lively brand — built to turn heads, connect dots and grow businesses.
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